Priyanka takes the Aishwarya Crown at 2.5 Cores

Piggy chops is sitting pretty, she has achieved what Bollywood balas are dreaming day in and day out.The lovely fashionable lass has topped the endorsement list toppling the reigning endorsement queen Aishwarya.

According to the latest Tam Ad ex-data for the year up to September, Priyanka has registered herself at the top of the chart of TV celebrity endorsers, India’s cricket cap Mahendra Singh Dhoni comes second.

The other Bollywood actresses who feature in the list include Deepika Padukone, Genelia D’souza and Katrina Kaif.Priyanka’s current endorsement price is 2.5 crore annually per deal. Whereas, popular male actors charge 4.5 crores.

Priyanka will be seen in Vishal Bharadwaj’s Kaminey.

Priyanka Chopra has turned into the most sought after Bollywood actresses for brand endorsements. The actress ranked second on the list of top-notch brand ambassadors after Shah Rukh Khan in a survey conducted by a marketing consulting agency.

Priyanka had two hit films in 2008 — Fashion and Dostana. She is currently the brand ambassador to Lux, Ponds, Sunsilk, Hero Honda, Nokia, Tag Heuer, J. Hampsted and Virgin Comics.

Priyanka will be seen in Vishal Bharadwaj’s Kaminey and Ashutosh Gowariker’s What’s Your Rashee which are due for release this year.

Hurman-Priyanka: Off to Chicago

So the grapevine now insists that it’s officially ‘over’ between Hurman Baweja and his gorgeous galpal Priyanka Chopra, eh?

Well… maybe… if we’re to read between the lines of the quotes given out by these two guarded (ex) lovebirds. But we’ve not given up on this jodi yet, dahlings. Not if the next schedule of their movie(s) is anything to go by. The duo are off to Chicago for a month, to film with Ashutosh Gowariker for his next, What’s Your Rashee?. And knowing the bitter winter of Chicago, with its minus temperatures and freezing wind-chills, this time of the year; Hurman and PC may just look to each other for some familiar warmth.

Like Hurman told ZOOM in a very exclusive chat, “Actually, the media has me confused whether I’ve broken up with Priyanka or not. Sometimes they break us up, sometimes they patch us up, and then there are times when they even get us engaged. The real scene is that we are very good friends and will always remain so. In fact, I’m looking forward to this entire Chicago schedule with her.” Well, well, guys, we’ll merely read between the lines. And as for the ‘warmth’, that’s what friends are for, na? And frankly, not many get ‘hotter’ than our Priyanka, haan?